侵权导致的账号被封当然要数亚马逊平台最为严格,但是即便是再严格的审核也会对犯错轻微的卖家网开一面,邓确平先生归类了各种解决问题的办法,给大家参考。

案例一:


卖家A卖的是电饭锅配件,但是在产品图片里有一个instapot的电饭锅。被该品牌商投诉listing被blocked。遇到这种情况卖家有2种情况注意:


1,如果没有FBA库存而且此产品也没有什么销量可以直接把listing删除。这是对账号来所最安全的。

2,如果有FBA库存而且该产品销量也不错,建议在这个账号直接把listing删除后用其他账号跟卖。

3,如果想用这个账号继续销售这个listing,那么就写申诉计划吧。


案例二:


卖家A上架一个产品但是在标题出现了Batman导致账号因为侵权被冻结。虽然这个产品没有产生任何订单。以下是我给该卖家写的申诉计划。


Dear amazon:


We have check our account and promise that none of inventory is inauthentic items. And our order defect rate not meeting amazon's performance target of less than 1%.     


We understand that as we list the inventory title have the word "Batmen"on 20th April 2017. This ASIN until we delete not have any order we are so sorry to make the mistake and upon received your last email We had learn all amazon policy. Do not let previous mistakes happen again. we promise we will reply buyer message within 24 hours. Although amazon have suspended our account, we will send all our these days order to our customers. We think some action must do in future as fllows:


1.we will prepare enough product stock, supporting the stocks on amazon account selling. when buyer place a order, we can assure the shipment time is in our handing time range.

2 .Because we sell on amazon. We have stable product resource, we have our own factory. So, we can promise our products are in high quality. there will be less and less positive feedback.

3.Our inventor all will use FBA service to send shipments. You can find that now we have about $2000 commodities in Amazon warehouse. This will allow

us complete orders timely and effectively. we think FBA is double win between amazon and us. FBA can promote our product selling amount. All our products are using FBA shipment.it can improve user experience.

4.Most importantly, we will respond more quickly and proactively to any problems with customer orders to keep our customers more informed and help prevent A-z guarantee claims.

5.We will try our best to solve their problems in time. We think customer service is very important for our selling on Amazon.

6.At last, we will more aggressively monitor our performance metrics to assure we are meeting the standards set by Amazon and our own standards


最后,卖家需要明白侵权只是卖家之间竞争卡位的一种手段,一般情况下权利人联系到卖家都会有利益的诉求,他们万不得已才会投诉给亚马逊,亚马逊进而会采取封号的处理。