商品名称（商品或其包装上显示的名称）不得含有“Amazon”、“Kindle”、“Fire”、“Kindle Paperwhite”、“Kindle Voyage”、“Amazon Fire TV”、“Fire TV Stick”、“Amazon Echo”字样或任何亚马逊图形符号、徽标、图标或其他商标。
对于您在亚马逊网站上的商品详情页面，您只能以引用的方式使用“Amazon”、“Kindle”、“Fire”、“Kindle Paperwhite”、“Kindle Voyage”、“Amazon Fire TV”、“Fire TV Stick”或“Amazon Echo”，以此表明您的商品可与亚马逊设备搭配使用或与之兼容。例如，可接受的商品名称包括“可与 Kindle 搭配使用的红色保护套”、“适用于 Kindle 的红色保护套”或“与 Kindle 兼容的红色保护套”。
如果配件商品的商品名称或商品描述中带有“Amazon”、“Kindle”、“Fire”、“Fire phone”、“Kindle Paperwhite”、“Kindle Voyage”、“Amazon Fire TV”、“Fire TV Stick”或“Amazon Echo”字样，或者标明可与亚马逊设备搭配使用或与之兼容，则应将此类商品归入“亚马逊设备配件”分类。有关更多信息，请参阅类别概览和“我要开店”费用价目表。
Amazon Device Accessories
Important: If you supply products for sale on Amazon, you must comply with all federal, state, and local laws and Amazon policies applicable to those products and product listings.
To delight customers, we understand that Amazon sellers may wish to sell accessories for our Amazon Devices, including but not limited to "Kindle Paperwhite," "Kindle Voyage," "Kindle Oasis," "Fire 7," "Fire HD 8," "Fire HD 10," "Amazon Fire TV," "Fire TV Stick," "Fire TV Stick 4K," "Fire TV Cube," "Fire Recast," "Amazon Echo," "Amazon Alexa," "Echo Plus," "Echo Show," "Echo Dot," "Echo Spot," "Echo Sub," "Echo Auto," "Echo Link Amp," or "Echo Link" (“The Amazon Device Brands”).
You may use Amazon device trademarks such as "Amazon," "Kindle," "Echo," "Fire," "Ring," "Blink," "Eero," and “The Amazon Device Brands” (but not the Amazon Logo or other Amazon-owned graphic or logo) in any referential phrase to describe that the third party product you're offering is compatible with Amazon's product or service. All listings for Amazon Device Accessories products must comply with the Amazon Device Accessories Fair Use and Compatibility Guidelines. Specifically, sellers should keep the following in mind:
Your product name (the name indicated on your product or its packaging) must not include “The Amazon Device Brands” or any Amazon graphic symbol, logo, icon, or other trademark.
On the detail page for your product on the Amazon website, you may only use “The Amazon Device Brands” in a referential manner to indicate that your product is intended for use with or compatible with an Amazon device. For example, acceptable product titles could be "Red Cover for use with Kindle," "Red Cover for Kindle," or "Red Cover that is compatible with Kindle."
Products may not use the phrases "Works with Alexa," "Works with Amazon Alexa," or "WWAA" on product detail pages unless they have been certified through the Works with Amazon Alexa program. Learn more about obtaining Works with Amazon Alexa certification on the Works with Amazon Alexa Certification Program webpage.
Accessory products with “The Amazon Device Brands” in the product title, images, search keywords, generic keywords, reviews, or product description, or that are listed for use with or compatible with an Amazon device, should be categorized as Amazon Device Accessories. For more information, see Overview of Categories and Selling on Amazon Fee Schedule.
You may not use the Amazon logo or any other Amazon graphic symbol, logo, icon, or other trademark on or in connection with websites, products, packaging, manuals, or promotional or advertising materials, or for any other purpose, in each case except pursuant to an express written license from Amazon.
You are responsible for ensuring that your listings comply with all applicable laws and regulations. As used here, the term "listing" refers to active ASINs as well as to offerings matched to product detail pages on the Amazon website.
Consequences for Policy violations
Violations of Amazon's policies for listing Amazon Device Accessories may result in, but may not be limited to, the following actions:
Cancellation of the listing
Limits on listing privileges
Suspension of listing privileges
Cancellation of listing privileges
These potential consequences are in addition to, and in no way limited to, the consequences allowed by any agreement between Amazon and the seller. Amazon reserves the right to make judgments in its sole discretion about whether or not a listing is appropriate.
Reporting a Policy violation
Amazon encourages sellers to report listings that may violate our policies or any applicable law by contacting Seller Support. Select Report a violation and be sure to include all relevant information so that we can conduct a thorough investigation.