Amazon Handmade 条款和条件

Amazon Handmade 是指销售由手工艺品卖家（以下简称“手工艺人”）制造的手工商品的店铺。亚马逊通过申请流程向“手工艺品”分类添加新的手工艺人，以确保买家能够放心购买商品。

以下条款是对《亚马逊服务商业解决方案协议》的补充，对您参与 Amazon Handmade 计划有规范约束作用。

亚马逊保留随时自行撤销销售权限的权利，同时也保留更新这些条款的权利。

亚马逊计划参与资格

您需要获得亚马逊的批准才能参与 Amazon Handmade 计划。要提交申请，请转至此处。

合作团体的成员必须提供指向包含其组织相关详情的任何在线文档的链接。

Amazon Handmade 商品资格

您只能在满足欢迎使用 Amazon Handmade 页面中 【Amazon Handmade 商品资格】部分描述的资格要求的 Amazon Handmade 店铺发布商品。

费用

对于已获准在“手工艺品”分类销售商品的手工艺人，在注册并获准在 Amazon Handmade 店铺中销售商品后，无需支付专业销售费用 ($39.99)。

手工艺人需要为每件售出的商品支付销售佣金。请参阅Amazon Handmade： 销售佣金，了解有关销售佣金的更多详情

版权、商标和其他相关政策

您必须遵守适用于您的商品和商品信息的所有联邦、州和地方法律以及亚马逊政策。您不得侵犯品牌或其他权利所有者的知识产权 (IP)。

有关亚马逊知识产权政策的更多信息，请参阅适用于卖家的知识产权政策。

我们建议您注册亚马逊品牌注册计划。

亚马逊品牌注册可帮助手工艺人保护在亚马逊上注册的商标，并为买家打造准确且值得信赖的体验。目前，品牌必须有注册商标才有资格注册此计划。

保护手工艺品的完整性

亚马逊保留自行审查在 Amazon Handmade 店铺中发布商品的手工艺人及其商品的权利。在审查过程中，我们保留移除不符合亚马逊或 Amazon Handmade 特定指南和政策的商品和/或手工艺人的权利。受到亚马逊移除操作影响的任何手工艺人都会收到通知，并且在大多数情况下，他们都可以选择对执行决定提出申诉。

手工艺人将通过卖家平台的“业绩通知”部分收到执行通知，其中将包含亚马逊进行审核所需信息的详情，以及手工艺人需要向亚马逊提供这些信息的时间范围。

如果手工艺人一再试图规避 Amazon Handmade 的决策或措施，其在 Amazon Handmade 店铺销售商品的权限可能被永久撤销。

商品发布要求

全部商品的发布都必须符合所有亚马逊商品发布政策和 Amazon Handmade 商品发布要求指南，如 Amazon Handmade： 分类商品政策和要求中所述。

定制数据

销售定制商品的手工艺人需遵守面向卖家的定制计划条款。

手工艺品退货、退款、补货和订单取消

销售手工艺品的卖家必须遵守所有 Amazon Handmade： 退货、退款和取消政策以及 Amazon Handmade： 配送订单的相关规定。

信息分享

除了通过《亚马逊服务商业解决方案协议》达成的任何信息共享协议外，创建手工艺人资料页面，即表示您同意亚马逊买家通过网站、手机应用程序和其他在线接入点分享有关您或您商品的所有信息（包括您或您商品的图片）。

图片拍摄

在使用我们提供的任何服务为您的商品拍照时，您均需遵循图片拍摄条款和条件。

新闻公告和新闻稿

在手工艺人独立或通过签约机构开展公关活动时，如果内容提及亚马逊或 Amazon Handmade，则应在发布公告或新闻稿的前两周联系我们的 Amazon Handmade 公关团队，请求他们审核这些内容。请通过“联系我们”联系 Amazon Handmade 支持团队，他们会为您联系 Amazon Handmade 公关团队的员工。

请以 Word 文档的形式发送新闻稿的草稿，也可将其发送给内部亚马逊利益相关者并由其审核（如适用）。

Amazon Handmade 公关团队代表会尽快与您联系。

亚马逊官网原文详情：   

Amazon Handmade Terms and Conditions

Amazon Handmade is a store with handcrafted products, made by Handmade Sellers ("Makers"). Amazon uses an application process to add new Makers to the Handmade category to ensure customers are able to buy with confidence.

The following terms supplement the Amazon Services Business Solutions Agreement and govern your participation in the Amazon Handmade program.

Amazon reserves the right to remove selling privileges at any point and at its sole discretion. We also reserve the right to update these terms.

Amazon Program Eligibility

Your participation in Amazon Handmade is subject to Amazon’s approval. To submit an application, go here.

Members of collaborative groups must provide a link to any online documentation containing details regarding their organization.

Amazon Handmade Product Eligibility

You can only list products in the Handmade store that meet eligibility requirements described in the Amazon Handmade Product Eligibility section of Welcome to Handmade.

Fees

Enrollment in and approval to sell in the Amazon Handmade store comes with a waiver of the Professional selling fee ($39.99) for Makers that are approved to sell in the Handmade category.

Makers will pay a referral fee on each item sold. See Amazon Handmade: Referral Fees for more details on referral fees

Copyright, Trademark, and other related policies

You must comply with all federal, state, and local laws as well as Amazon policies applicable to your products and product listings. You may not violate the Intellectual Property (IP) rights of brands or other rights owners.

For more information on Amazon’s policy regarding Intellectual Property, see Intellectual Property Policy for Sellers.

We recommend registering with Amazon Brand Registry.

Amazon Brand Registry helps Makers protect registered trademarks on Amazon and creates an accurate and trusted experience for customers. Currently, brands must have a registered trademark to be eligible for enrollment in this program.

Protecting Handmade Integrity

Amazon reserves the right, in its sole discretion, conduct a review of products and the Makers listing them in the Handmade store. As part of that review, we reserve the right to remove listings and/or Makers that do not comply with Amazon, or Handmade specific guidelines and policies. Any Maker impacted by a removal from Amazon will be notified and in most cases, will have the option to appeal an enforcement decision.

Makers will receive enforcement notifications via Performance Notification in Seller Central and will include details on what is needed by Amazon to conduct an audit, as well as the timeframe in which the Maker will need to provide Amazon with this information.

Makers who repeatedly attempt to circumvent decisions or actions taken by Amazon Handmade, may see their ability to sell in the Handmade store permanently revoked.

Listing requirements

All listings must adhere to all Amazon listing policies and Handmade listing requirements guide, as documented in Amazon Handmade: Category Listing Policies & Requirements.

Customization data

Makers selling customized goods are subject to the Customization Program Terms for Sellers.

Handmade returns, refunds, restocking, and order cancellation

Sellers of handmade products must comply with all Amazon Handmade: Returns, Refunds, and Cancellations Policies as well as the Amazon Handmade: Fulfilling Orders.

Information sharing

In addition to any information sharing agreement through the Amazon Services Business Solution Agreement, you agree that by creating a Maker Profile Page, any information about you or your products (including images of you or your products) can be shareable by Amazon customers through websites, mobile applications, and other online points of presence.

Imaging

Your use of any service we offer to photograph your products is subject to the Imaging Terms and Conditions.

News Announcements and Press Releases

Makers conducting their own PR activities, either independently or through a contracted agency, that include any mention of Amazon or Amazon Handmade, should engage our Amazon Handmade PR team to review their content two-weeks prior to issuing an announcement or Press Release. Please contact Handmade Support via Contact Us and they will connect you with someone from the Handmade PR team.

Send a draft of your release in a Word document, which may also be routed to and reviewed by internal Amazon stakeholders as appropriate.

A Handmade PR representative will get back in touch with you as soon as possible.

文章来源：亚马逊官方网站