对禁止显示和正在进行的促销进行故障排除

您可以在促销开始日期的前几天,在管理促销页面主动监控即将推出的促销,确保它们始终满足资格要求。

对禁止显示的促销进行故障排除

如果您的任何促销被禁止显示,您将在【管理促销】页面顶部看到一条警告。点击警告中的【查看这些促销】链接,找到需要您注意的促销。您也可以通过将状态筛选条件筛选到【需要注意】,然后点击【编辑】,找到禁止显示的促销,打开该促销并查看需要的具体更改。在促销的【商品详情】和【定价】部分中,您将找到以红色标注的字段或指示具体错误的警告图标。点击图标可获取有关错误的简要描述。

注意: 您必须在距离促销计划开始时间 25 小时之前解决这些错误,以免促销被取消。

错误的类型和解决方法

错误描述解决方法
促销价格错误促销价格高于最高促销价格。

注意: 最高促销价格考虑了来自对新品提供报价的任何卖家的最低价格。

降低促销价格,使其达到或低于最高促销价格。
促销数量错误促销数量低于最低促销数量。增加促销数量,使其达到或超过最低促销数量。



对正在进行的促销进行故障排除

促销正在进行,但无法在亚马逊品牌旗舰店上找到。

  1. 确认促销未被取消并且在【促销活动管理】的【管理促销】部分中仍显示为“正在进行”。

  2. 如果促销处于“正在进行”状态,请使用以下任意方法确定 ASIN 所属的分类:

    1. 在管理库存中搜索该 ASIN,然后点击【编辑】。对于包含变体的 ASIN,请搜索父 ASIN,然后点击【编辑】。

    2. 可在商品一览信息中找到【分类(商品类型)】。

    3. 打开参与促销的 ASIN 的亚马逊详情页面,找到主图片正上方列出的分类。

    4. 在卖家平台的【管理库存】页面中,找到分配给 ASIN 或父 ASIN 的【分类(商品类型)】:

  3. 在亚马逊上的 Z 秒杀页面中,使用筛选条件查看正在进行的秒杀或“Z 划算”7 天促销,并选择与您在第 2 步中确定的【分类(商品类型)】相对应的商品分类。

  4. 如果您仍然无法找到正在进行的促销,请参阅以下部分。如果您的促销未显示在 【Z 秒杀】上的任何分类中,请联系卖家支持。

促销在“Z 秒杀”页面上显示在错误的分类或“其他”分类下

ASIN 或父 ASIN 的分类也是促销在 【Z 秒杀】页面中显示的分类。如果促销显示在【其他】分类下,则说明参与促销的 ASIN 和/或父 ASIN 的分类可能无效或缺失。

  1. 如果促销显示在错误的分类或【其他】分类下,请联系卖家支持以更新 ASIN 和/或父 ASIN 的分类。

  2. 在某些情况下,您可自行更改分类。有关更多信息,请参阅更改商品分类。

注意: 分类更改最长可能需要 24 小时才会显示在【商品详情】页面上。

并非所有变体都显示在我的秒杀中

在某些情况下,即使某些子变体并未满足促销条件,包含该变体的促销也可能会继续进行。这会导致只有合格的 ASIN 才能参与秒杀,而不合格的 ASIN 将被禁止显示。但是,如果禁止显示的变体太多,就可能导致整个秒杀被禁止显示或取消。如果您发现并非所有变体都显示在您的促销中,请按照以下步骤操作:

  1. 从促销活动管理中打开您的促销,以确认缺少的变体是否被禁止显示。 如果被禁止显示,请查看错误并采取必要的措施来解决导致禁止显示问题。

  2. 确认促销中缺少的变体拥有在售商品,而且并未在管理库存中改为“非在售(停售)”。

  3. 确认缺少的变体仍被分配给首次创建秒杀时的原始父 ASIN。

促销未显示在商品详情页面上

推出促销并不能保证您的商品一定会成为推荐商品。

  1. 如果您在【商品详情】页面上未找到您正在进行的促销,请查看是否是其他卖家的商品成为了推荐商品。

  2. 尝试降低促销价格或增加促销数量,以提高您的商品成为推荐商品的几率。

对技术错误进行故障排除

如果您在尝试查看促销时收到“出现技术错误”的错误消息,则可能是促销中的一个或多个 SKU 或 ASIN 在管理库存中处于“非在售(停售)”状态。在【管理库存】中搜索参与促销的 SKU,以确定其是否处于非在售(停售)状态。如果是,请点击【重新发布】,以使 SKU 不再以非在售(停售)状态发布。

发生技术错误的另一原因是促销中的一个或多个 SKU 或 ASIN 已从库存中完全删除。在管理库存中,搜索参与促销的 SKU,以确认它们仍存在于您的库存中。将任何已删除的 SKU 和 ASIN 重新添加到您的库存中。

注意:

如果以上步骤未能解决技术错误,您需要取消出现技术错误的促销,然后创建新促销。点击【编辑】下拉菜单,然后点击【取消促销】,即可直接在管理促销页面取消促销。


 亚马逊官网原文详情:

Troubleshooting Suppressed and Active Deals

You can actively monitor your upcoming Deals from the Manage Deals page in the days leading up to the Deal start date to ensure they continue to meet the eligibility requirements.

Troubleshooting Suppressed Deals

You will see a warning at the top of the Manage Deals page, if any of your Deals become suppressed. Click View these Deals link in the warning to locate the Deals that require your attention. You can also find your suppressed Deals by filtering the Status filter to Needs Attention and click Edit to open the Deal and view the specific changes that are needed. Within the Product Details and Pricing section of your Deal, you’ll find the fields outlined in red or a warning icon indicating the specific error. Click on the icon to get a brief description of the error.

Note: These errors must be resolved 25 hours before the scheduled start time of the Deal to avoid cancellation.

Types of errors and how to resolve them

ErrorDescriptionResolution
Deal Price ErrorDeal price is higher than the Maximum Deal price.

Note: The Maximum deal price takes into consideration the lowest price from any seller with an offer on the product in New condition.

Reduce your Deal price so that it meets or is lower than the Maximum Deal price.
Quantity for Deal ErrorQuantity for Deal is lower than the Minimum deal quantity.Increase the Quantity for Deal so that it meets or exceeds the Minimum Deal quantity.

Troubleshooting active Deals

Deal is active but can’t find it in Amazon Stores.

  1. Confirm that the Deal wasn’t canceled and still shows as Active in the Manage Deals section of the Deals Dashboard.

  2. If the Deal is Active, identify the category that the ASIN(s) belong to using any of the following methods:

    1. Search for the ASIN within Manage Inventory and click Edit. For ASIN(s) with variations, search for the parent ASIN and click Edit.

    2. The Category (item-type) can be found alongside the product summary information.

    3. Open the Amazon detail page of the ASIN(s) participating in the deal and locate the category that is listed directly above the main image.

    4. Locate the Category (item-type) assigned to the ASIN(s) or parent ASIN from your Manage Inventory page in Seller Central:

  3. On the Today’s Deals page on Amazon, use the filters to view Active Lightning Deals or Savings and Sales for 7-day Deals and select the Department that corresponds to the Category (item-type) you identified in step 2.

  4. If you are still unable to find your active deal, see the following section below. If your Deal is not showing up in any category on Today’s Deals then contact Seller Support.

Deal shows up in wrong category or under Everything Else on the Today’s Deals page

The category of the ASIN or parent ASIN will also be the category that the Deal will surface in on Today’s Deals. If your Deal shows up under the Everything Else department, the category of the ASIN(s) and/or parent ASIN participating in the deal could be invalid or missing.

  1. If your Deal is showing up under the wrong category or under Everything Else, contact Seller Support to update the category of the ASIN and/or parent ASIN.

  2. In some cases, you can change the category yourself. For more information, see Change a Product’s Category.

Note: Category changes may take up to 24 hours to reflect on the Product Detail page.

Not all variations show up in my Deal

In some cases, Deals with variations may continue to run even when certain child variations fail to meet the Deal criteria. This would result in only the eligible ASINs participating in the deal while the ineligible ASINs become suppressed. However, if too many variations are suppressed then it could result in the entire Deal becoming suppressed or canceled. If you find that not all variations are showing up in your Deal, follow these steps:

  1. Open your Deal from the Deals Dashboard to confirm if the missing variations are suppressed. If suppressed, review the errors and take the necessary steps to fix the suppression.

  2. Confirm that variations missing from your Deal have active offers and have not been changed to Inactive (Closed) within Manage Inventory.

  3. Confirm that the missing variations are still assigned to the original parent ASIN from when the Deal was first created.

Deal does not show up on the Product Detail Page

Running a Deal does not guarantee that you will win the Featured offer.

  1. If you do not find your Deal active on the Product Detail page, check if a different seller is the Featured Offer.

  2. Try lowering your Deal price or increasing your Quantity for Deal to improve your chances of being the Featured Offer

Troubleshooting Technical Errors

If you receive the error message “A technical error occurred” when trying to view your Deal then it’s possible that one or more of the SKUs or ASINs in the Deal have a Status of “Inactive (Closed)” in Manage Inventory. Search for the SKU(s) participating in the Manage Inventory to determine if any have a Status of Inactive (Closed). If so, click Relist so that the SKU(s) is no longer listed as Inactive (Closed).

Another reason that a technical error can occur is if one or more SKUs or ASINs in the deal were deleted entirely from your inventory. In Manage Inventory, search for the SKUs that are participating in the deal to confirm that they still exist in your inventory. Add any SKU and ASIN that was deleted, back into your inventory.

Note:

If the steps above do not resolve the technical error then you will need to cancel the Deal experiencing the technical error and create a new Deal. You can cancel Deals directly within the Manage Deals page by clicking the Edit drop-down menu then Cancel Deal.

 文章来源:亚马逊官方网站