监控反馈与绩效
监控卖家反馈和绩效对于您在亚马逊成功销售商品至关重要。要了解和管理卖家反馈，请打开以下卖家反馈帮助页面部分下的链接，该部分提供有关如何处理买家反馈的知识以及识别和解决可能导致负面反馈的潜在问题的最佳实践。
什么是卖家反馈？
卖家反馈可让购买卖家商品的买家提供有关其订单体验的反馈评论和评分。买家可从“订单”页面提供反馈，方法是首先点击特定订单，接着点击“给出卖家反馈”链接。
注意： 买家只能为每个订单提交一条反馈。从订单日期算起，他们有 90 天时间留下评分和评论。
为什么卖家反馈很重要？
卖家反馈反映了买家对您购买商品的体验。它是对配送实践采取纠正措施的参考点，从而改善买家的下单后体验，并帮助买家做出有指导性的购买决策。
商品评论和卖家反馈有何区别？
商品评论提供有关商品质量、功能或实用性的描述。卖家反馈涵盖购买商品的卖家在可靠性、质量和整体配送体验方面提供的体验。
买家可以在此处提交商品评论。
卖家反馈帮助页面
监控反馈与绩效
入门
任务和工具
参考
电子学习教程
常问问题
亚马逊官网原文详情：
Monitor feedback and performance
Monitoring seller feedback and performance is essential to your success while selling on Amazon. To understand and manage seller feedback, open the links under Seller feedback help pages section below that offers knowledge on how to handle feedback received from buyers and best practices for identifying and resolving potential problems that can lead to negative feedback.
What is seller feedback?
Seller feedback enables buyers purchasing products from sellers to provide feedback comments and rating regarding their order experience. Feedback is provided by buyers from the ‘Orders’ page, by clicking first on the specific order, followed by the link ‘Leave Seller Feedback’.
Note: Buyers can submit only one feedback per order. They have 90 days from the order date to leave their rating and comments.
Why is seller feedback important?
Seller feedback reflects buyers’ experience of the products purchased from you. It serves as a reference point to take corrective actions on your fulfillment practices, thereby improving the post-order experience of buyers, and helps buyers make guided purchasing decisions.
What is the difference between a product review and seller feedback?
Product reviews provide a description about the quality of the product, its function or usefulness. Seller feedback covers the experience provided by the seller from whom the product has been purchased, in terms of reliability, quality, and overall fulfilment experience.
Buyers can submit product reviews here.
Seller feedback help pages
How does feedback and rating work?
Best practices to maintain positive feedback and rating
Which tools are used to manage seller feedback?
Can Amazon remove buyer feedback?
Buyer feedback for FBA listings
Request removal of feedback
Post a public reply
Monitor feedback and performance
Getting Started
Tasks & tools
Reference
E-Learning Tutorials
Frequently Asked Questions
文章来源：亚马逊官方网站
