使用 Twitter 宣传卖家合作推广商品
创建重点推广您商品的推文
在您的推文中穿戴或展示商品,并确保将商品购买渠道告知受众。
在您的个人简介中附上商品链接
确保受众能够轻松找到您的店铺页面,方便他们购买您的商品。在 Twitter 个人简介中附上您的亚马逊店铺页面链接。
使用主题标签 (#)
Twitter 是更新速度最快的社交媒体平台之一。因此,很难确保您的受众会看到您的帖子。在帖子中使用唯一的主题标签可以帮助他们从庞杂的内容中找到您的帖子。
举办竞赛和提供赠品
使用 Twitter 举办竞赛或提供赠品,鼓励互动并促使受众分享您的内容。
Twitter 投票
使用 Twitter 投票吸引受众,并请他们参与问卷调查。询问受众,了解他们想要在您的商品系列中看到的商品。
使用 Twitter 分析功能
使用 Twitter 分析功能衡量成就并深入了解您的受众。
要详细了解 Twitter 最佳实践,请转至 Twitter 简介。
了解实际运用案例:
Shane Dawson 使用 Twitter 提供赠品,借此吸引受众来为发布做准备。第一个转推他的商品发布帖子的幸运消费者赢得了一件免费衬衫。
亚马逊官网原文详情:
Use Twitter to promote your products in Merch Collab
Create tweets highlighting your merch
Wear or display your merch in your tweets and be sure to tell audience where they can find it.
Include a link to your merch in your bio
Ensure your store page is easy to find making it convenient for your audience to buy your merch. Include a link to your Amazon store page in your Twitter bio.
Use Hashtags (#)
Twitter is one of the fastest moving social media platforms. As a result, it can be hard to ensure your audience sees your posts. Use a unique hashtag in your posts to help them sort through the clutter.
Run contests and give aways
Use Twitter to run contests or giveaways to encourage engagement and get audience to share your content.
Twitter polls
Engage and survey your audience using Twitter polls. Ask your audience to tell you what they want to see in your merch collection.
Use Twitter Analytics
Use Twitter Analytics to measure success and gain insights into your audience.
To learn more about Twitter best practices, go to Intro to Twitter.
See it in action:
Shane Dawson used Twitter to engage his audience in preparation for his launch by running a giveaway. The first lucky audience who retweeted his merch announcement post won a free shirt.
文章来源:亚马逊官方网站