一旦在谈判中碰到价格因素,一个重要的手段就是修改产品的部件或包装,想办法节省成本,降低价格,以达到客户的期望或目标。如果客户觉得价格贵,出口方在做出不严重影响品质的改进后,应即时通知客户具体修改的地方和能够节约的成本,供其参考和做出选择。

一、邮件模板

Dear Dan,

It is really difficult to meet your target price for USD 0. 90/ pc.

l have checked with my director several times,and found it impossible to do it below $1.

The only suggestion is changing the current TPR material to PVC,to reduce the cost.The pricing is better,but couldn't pass the Phthalate testing according to EU regulations. Will you sell these items to Europe?If the final destination is Middle East as your last order,the PVC is workable.

l could do the estimate and send it to you for reference soon.

Thanks,

Dylan

二、常用语句

1. What about doing it smaller to control the cost?

能不能把产品做小一点来控制成本?

2. JPY 3 500 is out of our target. Please reduce the cost and make the price to JPY 2200 finally.

3500日元超过了我们的目标,请降低费用并把价格做到2200日元。

3.The price is in line with our price range,if the quality is the same as your other items.

如果质量跟你们其他产品一样的话,这个价格我们可以考虑。4. Please doule your order quantity to reduce the cost.

请把订单数量加倍从而降低成本

5. We're willing to go down the price if you could pay for the tooling cost.

如果你方支付模具费,我们愿意把产品的价格降下来。

以上就是和外贸客户讨论降低成本的邮件模板,希望对您有所帮助。