产品推荐信为商务信函的一种，典型的产品推荐信有一些固定的内容，内容包括:称呼、正文、信尾敬语、签名。正文部分要提出产品名，概括新产品是什么，简要列出产品特点。在英文推荐信中，由于客户关心的更多是产品以及成本，所以我们一定要抓住重点。把产品特性放在英文推荐信的首位，同时，对客户的利益点要指出。
接下来来看一篇推荐信范文，试着去感受一下产品推荐信的结构和正文每段的典型表达方式。
Dear xxx:
Our******(产品名)can provide excellent benefits to your company. People with little or no art experience can still create their own masterpieces themselves!(一句话概括新产品是什么)
Products Features(简要列出产品特点):
.Brand new and creative concept for DIY crafts;
.Easy to handle, amazing decor effects & exciting user experience ;
.Great gifts for birthday, anniversaries, Christmas and Valentine's Day...·Multi-purpose available: Scratchboard art could also be used as a clock and photo frame...
.Affordable High quality and museum class scratchboard ,no toxic and environmentally friendly;
I look forward to hearing from you soon.
Yours
sincerely
Shirley
Website:
Tel.:
Fax.:
Functional expressions:
有时我们需要一些寒暄的语句，如:
This is ** from *** Co., Ltd. of China writing to you, hoping this mail finds you in your best time.
Thank you for taking a few minutes to read about our new product recommendation. We believe...
Thank you again for taking the time to consider our new product. I'll be happy to send you samples for evaluation! We sincerely hope you place the order ASAP! And I also hope to be your friend in private!
If any questions, please contact me freely! Thank you! Looking forward to your early order!
More products and information, please contact us
□Size(尺码)
B: I am used to UK size 4, which size of the dress I shall choose?
S: Could you take a look at our detailed size data.
Quality(质量)
B: The dress is cheap, is that good enough?
S: Dear Daisy, thanks for the interest, you get the clothes low price, as it is directly shipped from our factory .Good quality product with attractive price is our way to continue business here.
