举报侵犯知识产权 (IP) 的行为

举报违规行为具有搜索和举报功能,您可以使用这些功能来通知我们涉嫌侵犯知识产权的行为。提交举报前,请先了解有关亚马逊知识产权政策的更多信息。 提交完整且准确的举报有助于让我们迅速采取措施,帮您保护您的品牌和买家。


通过“举报违规行为”工具在亚马逊网站上搜索内容

您可以执行基于文本或图片的搜索,以查找和识别 ASIN、商品和图片。

注意: 要批量搜索 ASIN,请参阅“举报违规行为”工具: 批量搜索一系列指定 ASIN

  • 要执行基于文本的搜索,请执行以下操作: 在举报违规行为页面,按商品名称、ASIN、商品 URL、品牌名称或关键词进行搜索。详细了解如何在亚马逊网站上查找商品编码。

  • 要执行基于图片的搜索,请执行以下操作: 在举报违规行为页面的按图片搜索部分,点击浏览选择要搜索的图片。您可以上传物体、您的版权作品、徽标和符号等内容的图片。

注意: 要在特定商城中搜索内容,请使用搜索栏旁边的下拉菜单。


选择要举报的内容

确定了一个或多个您认为侵犯了您知识产权的 ASIN、商品或图片后,请在搜索结果中点击相应项目旁的复选框。要选择 ASIN 的特定商品或图片,请点击商品名称下方的显示商品或显示所有图片。

注意: 如果您查看的是父 ASIN,请点击 ASIN 下方的扩展项以查看所有变体。

点击搜索结果顶部右上角区域的【选择问题类型】下拉菜单,然后选择您要举报的侵权类型。选择侵权类型后,您便可进入举报流程的下一步。


举报商标侵权行为

  1. 选择要举报的内容后,请告诉我们您认为存在侵权的具体原因(例如,商品详情页面使用的是您的商标)。

  2. 确定您认为受到侵权的具体商标。

    如果您认为自己的商标受普通法保护,因此没有注册商标号,请在举报中提供以下信息:

注意: 在举报中提供商标注册号并不会自动将商标添加到您的注册品牌。要添加新商标,请访问亚马逊品牌注册支持,然后在页面左侧菜单中点击更新品牌资料部分下的添加其他商标。

    1. 该商标首次在商业中使用的日期。

    2. 在商业中使用时该商标的标识,如指向您网站上示例的链接。

    3. 使用该商标的商品/服务的标识。

  1. (推荐)完成测试购买并提供有效的订单编号,以便为您的举报提供证明材料。

  2. 提供准确有效的联系信息。

  3. 提交举报。

举报版权侵权行为

  1. 选择要举报的内容后,请告诉我们您认为存在侵权的具体原因。例如,实体商品或其包装包含未经授权的受版权保护的内容或不得盗用的图片。

  2. 提供受版权保护的作品的特定标识。

    注意: 如果您没有已注册的版权编号,请提供指向已授权作品的示例的链接;如果无法提供该作品的在线版本,则提供该作品的详细说明。

  1. (推荐)完成测试购买并提供有效的订单编号,以便为您的举报提供证明材料。

  2. 提供准确有效的联系信息。

  3. 提交举报。

举报专利侵权行为

  1. 选择要举报的内容后,请提供有效的专利编号。

  2. 提供准确有效的联系信息。

  3. 提交举报。

撤销侵权举报

如果您提交的侵权举报有误,您可以将其撤销。

  1. 在【亚马逊品牌注册】主页的【需要帮助?】部分下,点击【亚马逊品牌注册支持】。

  2. 从左侧菜单中选择【撤销违规举报】。

  3. 按照指示填写表单,然后点击【发送】,将其提交给亚马逊品牌注册支持团队。


注意: 要举报其他亚马逊商城中的侵权行为,请使用搜索栏旁边的下拉菜单。对于需要有效注册号的举报,您必须在所选亚马逊商城的同一辖区内注册有效的 IP。


亚马逊官网原文详情:   

Reporting intellectual property (IP) violations

The Report a Violation has search and reporting features you can use to notify us of potential IP infringement. Learn more about Amazon’s Intellectual Property Policy before submitting a report. Submitting a complete and accurate report will allow us to take action quickly, and help you protect your Brand and customers.


Search for content on Amazon through the Report a Violation tool

You can perform a text or image-based search to locate and identify ASINs, offers, and images.

Note: To search for ASINs in bulk, see Report a Violation tool: Searching for a custom list of ASINs in bulk

  • To perform a text-based search: On the Report a Violation page, search by product name, ASIN, product URL, brand name, or keyword. Learn more about how to locate product identifiers on Amazon.

  • To perform an image-based search: On the Report a Violation page, in the Search by image section, click Browse to select an image to search for. You can upload images of objects, your copyrighted work, logos, and symbols among other things.

Note: To search for content in a specific marketplace, use the drop-down menu next to the search bar.


Select content to report

After you have identified one or more ASINs, offers, or images that you believe infringe your IP rights, click the checkbox next to those items in the search results. To select specific offers or images for an ASIN, click Show offers or Show all images below the product name.

Note: If you’re viewing a parent ASIN, click the expander under the ASIN to see all variations.

Click the Select issue type drop-down menu on the top-right area at the top of the search results, and then select the type of infringement you want to report. Selecting the type of infringement takes you to the next step in the reporting process.


Report trademark infringement

  1. After you select the content you want to report, tell us the specific reason you believe there is infringement, such as a product detail page is using your trademark.

  2. Identify the specific trademark you believe is being infringed.

    If you don’t have a registered trademark number because you believe your trademark is protected under common law, please include the following information in your report:

Note: Providing a trademark registration number in your report will not automatically add the trademark to your enrolled Brand. To add a new trademark, visit Brand Registry Support, and click Add additional trademarks under the Update your brand profile section in the menu on the left-hand side of the page.

    1. Date of the mark’s first use in commerce.

    2. Identification of the mark as used in commerce, such as links to examples on your website.

    3. Identification of goods/services for which the mark is used

  1. (Recommended) Complete a test buy and provide a valid Order ID to support your report.

  2. Provide accurate and valid contact information.

  3. Submit your report.

Report copyright infringement

  1. After you have selected the content you want to report, tell us the specific reason you believe there is infringement. For example, the physical product or its packaging includes unauthorized copyrighted content or images without being pirated.

  2. Provide specific identification of the copyrighted work.

    Note: If you don't have a registered copyright number, then include a link to an authorized example of the work, or a detailed description of the work if an online version of is the work is not available.

  1. (Recommended) Complete a test buy and provide a valid Order ID to support your report.

  2. Provide accurate and valid contact information.

  3. Submit your report.

Report patent infringement

  1. After you have selected the content you want to report, provide a valid patent number.

  2. Provide accurate and valid contact information.

  3. Submit your report.

Retract a report of infringement

If you submitted a report of infringement in error, you can retract it.

  1. Under the Need help? section of the Amazon Brand Registry homepage, click Brand Registry Support.

  2. Select Retract a Violation from the menu on the left.

  3. Fill out the form as directed and click Send to submit it to the Brand Registry support team.


Note: To report an infringement in another Amazon marketplace, use the drop-down menu next to the search bar. For reports requiring valid registration numbers, you must have a valid IP registered in the same jurisdiction as the selected marketplace.


文章来源:亚马逊官方网站