标题只是吸引客户的第一步，还要保证邮件的内容富有吸引力，不至于让客户一看就失去兴趣，在开头就要点出客户的“痛点”。
Would you like to reduce your rising domestic fuel costs?
Why not enjoy the colorful spring by joining the Flying Horse Tourist Group after a completely busy winter?
开头就用问句吸引客户是促销常用的手段之一，这种方法能够迅速引起客户的好奇心，让他们有动力看完邮件。
除了用问句来引起客户的兴趣外，邮件内容要突出促销优势和力度，写出这款商品的优势以及此次促销活动的力度。在商品介绍中，要突出重点，一味地说“最好”“最新”没有任何实际意义，而是要说出自己和同行对手相比最具实质性的内容。另外就是要写出本次促销能给客户带来的好处。
This XX(product name/model no,)is the most hot-selling one in the Indian market with automatic control panel, 100% new plastic and high quality with 304 grade stainless steel for the blade. It can cut fruits into small pieces to make fresh juice.
It is 10% off if placing order within this week for the DIWALI selling. Price wil remain the same after this period.
