面向卖家的定制计划条款

以下条款构成对您签订的卖家协议的补充，您在使用亚马逊提供的各种功能来发布、销售及配送可定制商品（【“定制计划”】）时，需要遵守这些条款。

批准

卖家需要获得批准才能参与定制计划。有关更多信息，请点击此处。

商品质量

所有可定制商品均必须：(i) 没有瑕疵且与所有相关商品信息相符，并 (ii) 符合所有适用法律法规以及安全和质量标准。

定制数据

您、亚马逊买家或其他第三方可能提供与定制计划相关的图片、插图、图形、设计、字体、文字或其他内容（【“定制数据”】）。如果您收到包含第三方定制数据的可定制商品订单，那么这些定制数据只能用于配送该订单，该订单配送之后，您不得再保留这些数据。您同意，确保所有定制数据都符合定制计划条款和条件，其中包括：确保这些定制数据没有侵犯任何第三方的知识产权或违反任何亚马逊政策（包括针对受限商品和攻击性商品的政策)。

您表示，您对向我们提供的所有定制数据拥有所有必要的权利，且您的定制数据没有侵犯任何第三方的知识产权或违反任何亚马逊政策（包括针对受限商品和攻击性商品的政策）。除了您授予亚马逊对“您的材料”的相关权利和许可，您还授权亚马逊允许买家能够通过网站、手机应用以及其他在线接入点使用定制数据分享商品图片。

滥用商品定制

您不得在定制计划中发布以下商品：电脑、笔记本电脑、电脑主机、视频游戏机或平板电脑。这包括上述基本商品的翻新品。

当买家在亚马逊商城购买定制商品时，他们希望通过在购买过程中输入个人选择信息，根据自己的需求对这些商品进行定制。买家在创建定制商品时遇到的每个自定义字段（例如文本输入、图片上传或配置选项）都必须旨在进一步定制买家想要的商品。禁止任何试图操纵定制功能以规避现有亚马逊政策或篡改定制商品的行为。禁止的行为包括但不限于：

• 提供保修： 您不得提供任何保修（您自己、第三方或制造商提供的保修）作为定制选项。如果想要提供保修，请参阅质保、服务方案、合约和担保。

• 捆绑商品： 您不得提供不是用于进一步定制商品的附加商品。例如，如果您提供定制手机壳，则不能提供额外的充电线或其他现成配件。

• 使用制造商 UPC 发布商品： 由于定制性质从根本上改变了制造商的商品，您在创建 ASIN 时不允许使用制造商 UPC。您可以输入自己唯一的 GS1 认证的 UPC，也可以申请全球贸易项目代码豁免。

• 提供免费促销： 您不得提供免费商品作为一种定制形式。例如，如果您提供标准汽车音响，则不能询问买家是否想要免费的空气清新器，并将其作为您的定制商品。您的基本商品必须包含定制元素。

• 将“是/否”作为定制选项： 如果您选择使用文本或商品配置作为您的定制选项，则不能提供“是/否”值定制选项。此类值不会添加到商品的定制中。

违反和滥用定制功能集可能导致定制功能集丢失且无法恢复。

有关更多使用情形和指南，请参阅亚马逊定制计划商品信息指南。

 亚马逊官网原文详情：

Customization Program Terms for Sellers

These terms supplement your seller agreement and apply to your use of features Amazon makes available to enable the listing, sale, and fulfillment of customizable products (the “Customization Program”).

Approval

Approval is required to participate in the Customization Program. For more information, click here.

Product Quality

All customizable products must be: (i) free of defects and match all associated listing information, and (ii) compliant with all applicable laws, regulations, safety, and quality standards.

Customization Data

You, Amazon customers, or other third parties may make available images, illustrations, graphics, designs, fonts, text, or other content in connection with the Customization Program (“Customization Data”). If you receive an order for a customizable product that includes a third party’s Customization Data, you may use that Customization Data solely to fulfill that order, and may not retain it after the order has been fulfilled. You agree to verify that any Customization Data complies with the Customization Program Terms and Conditions, including that it does not infringe any third-party intellectual property rights or any Amazon policies (including policies for Restricted Products and Offensive Products).

You represent that you have all necessary rights to any Customization Data that you make available to us, and that your Customization Data does not infringe any third-party intellectual property rights or any Amazon policies (including policies for Restricted Products and Offensive Products). In addition to the rights and licenses you grant Amazon to Your Materials, you also authorize Amazon to enable customers to share images of products using Customization Data through websites, mobile applications, and other online points of presence.

Misuse of Product Customization

You are not allowed to list the following products under the Customization Program - personal computers, laptops, computer towers, video game consoles, or tablets. This includes the refurbishing of the aforementioned base products.

When customers shop for customizable products on Amazon, they expect these products to be made-on-demand using the personal choices entered during the purchase process. Each custom field (for example, text input, image upload, or configuration option) the customer encounters when creating a customized product must serve the purpose of furthering the customization of the customer desired product. Any attempt to manipulate custom functionality in a manner which circumvents existing Amazon policies, or misrepresents customized products is prohibited. Prohibited behaviors include, but are not limited to:

• Offering warranties: You are not allowed to offer any warranty (your own, third party, or a manufacture’s) as a customization option. If you would like to offer a warranty, refer to Warranties, Service Plans, Contracts, and Guarantees.

• Bundling: You are not allowed to offer add-on products that do not further customize the item. For example, if you are offering a custom phone case, you cannot offer additional charging cords or other off-the-shelf accessories.

• Listing with a manufacturer’s UPC: Due to the nature of customization fundamentally changing the manufacturer’s item, you are not allowed to use a manufacturer’s UPC when creating an ASIN. You can either enter your own unique GS1-certified UPC or you can apply for a GTIN Exemption.

• Offering free promotions: You are not allowed to offer free items as a form of customization. For example, if you are offering a standard car stereo, you cannot ask if the buyer would like a free air freshener as your customization. Your base product must have an element of customization.

• Offering “yes/no” as a customization: If you chose to use text or product configurations as your customization, you are not allowed to offer a customization that is a value of "yes/no". This type of value does not add to the customization of an item.

Violations and misuse of the custom feature set might result in loss of the custom feature set with the inability to reinstate.

For more context and guidelines, see the Amazon Custom Listing Guide.

 文章来源：亚马逊官方网站