砍价是每个业务员都不免会碰到的,有的客户根据产品和数量的不同砍价,有的客户根据市场定位砍价，有的客户根据以往的采购经验砍价，甚至还有客户先乱砍一通，然后再通过货比三家来压出最低价。这都需要业务员根据经验来判断，客户的砍价是真实且有依据的，还是带有水分的。回复的时候也要有针对性，不论降价还是维持原价，甚至是涨价，都需要有合理的理由，有理有据。
一、邮件模板
Dear Clair,
I'm so sorry that we couldn't meet your target of USD 5.30/pc with color box !
As I mentioned in my previous mail, our price was based on the different packaging method.
Anyway , we could reduce our margin to establish our business. Our final priceis USD 5.50 with a color box , and USD 5. 20 with a poly bag.
If you'd like to do promotion for this item，we suggest you confirm the poly bag instead. According to our experience，other customers mainly use this simple packaging for EU market.
Please help to check with buyer and advise the comments.Best regards ,
Kerry Hu
二、常用语句
1. Please help to check with buyer and give me reply soon.
请跟买手确认价格，并尽快给我回复。
2. Would you accept EUR 3.50/pc as final price?
您能接受每件3.5欧元的最终价格么?
3. We could give you a special discount of 10% if the quantity up to 1 x40'HQ.
如果数量可以达到一个40尺高柜，我们可以给您一个10%的特别折扣。
4.I have to recheck the price and see if we could meet your target.
我需要重新核算一下价格,看看能否达到您的目标价。
5.We are desperate to get your price confirmation to proceed.
我们非常需要您的价格确认,从而进展下去。
以上就是应对客户砍价的邮件，希望对您有所帮助。
