Shopify Lite 套餐
Shopify Lite 套餐适用于任何希望无需维护在线商店即可销售产品的商家。如果您想在个人网站或博客上嵌入 Buy Button，您可以通过此套餐实现。
如果要当面销售您的产品（例如，在农贸市场、贸易展览会或快闪店中销售），您可以使用 Shopify Lite 套餐，通过 Shopify POS 应用和读卡器进行销售。
Shopify Lite 套餐附带 Shopify 针对 POS 和 Buy Button 销售渠道的标准功能，以及数据概览和财务报告。Shopify Lite 不包括在线商店销售渠道。
Basic Shopify 套餐
Basic Shopify 套餐提供了经营业务所需的所有工具。
1.在线商店
如果您的商店采用的是 Basic Shopify 套餐或更高级别的套餐，则可以创建和自定义在线商店来展示您的产品。您可以从 Shopify 后台管理所有的产品、订单和客户信息。
使用 Shopify 的内置模板编辑器，您可以对在线商店的字体、颜色和页面布局做一些基础性的更改，而无需大量使用代码。如果您想进行更高级的编辑以使您的商店具有独特的外观，那么您可自行关注其中一个模板编辑教程，您也可以聘请 Shopify 专家来帮助自己。您可以在您的 Shopify 账户中添加 20 个模板。通过添加多个模板，您可试用任何新模板、保留已发布模板的季节性版本，或测试对已发布模板副本的更改。
您的在线商店还附带内置博客引擎，可用于发布文章、为客户更新活动和推广信息，以及获取来自客户的评论和反馈。
2.SSL 证书
SSL 证书是一种安全协议，可在服务器和浏览器之间建立安全连接，以确保您和您客户的信息的安全。
通过 Shopify，您可以激活 SSL 证书以加密在线商店的内容，并使用 HTTPS（而不是 HTTP）来安全地发布该内容。这样便可在地址栏中在线商店的 URL 旁边显示 SSL 挂锁图标。
3.更多报告
除了财务报告外，如果商店使用的是 Basic Shopify 套餐，则您可以访问商店的客流量报告、一些行为报告和营销报告。这些报告使您能够深入了解您的在线商店流量，有助于您拓展业务。
Shopify商户官网原文详情：
The Shopify Lite plan
The Shopify Lite plan is for anyone who wants to sell products without maintaining an online store. If you want to embed a Buy Button on your personal website or blog, then you can do so with this plan.
If you want to sell your products in person — for example: at a farmers' market, a trade show, or a pop-up store — then you can do so on the Shopify Lite plan by using the Shopify point of sale app and a card reader.
The Shopify Lite plan comes with Shopify's standard features for the point of sale and Buy Button sales channels, the Overview dashboard, and the Finances report. Shopify Lite doesn't include the online store sales channel.
The Basic Shopify plan
The Basic Shopify plan offers all the tools you need to run your business.
1.Online store
If your store is on the Basic Shopify plan or higher, then you can create and customize an online store to showcase your products. You can manage all your products, orders, and customer information from your Shopify admin.
With Shopify's built-in theme editor, you can make basic changes to your online store’s fonts, colors, and page layouts without having to work extensively with code. If you want to do more advanced edits to give your store a unique look and feel, then you can follow one of the theme editing tutorials on your own, or you can hire a Shopify expert to help you. You can add up to 20 themes on your Shopify account. By adding multiple themes, you can try out any new themes, keep seasonal versions of your published theme, or test changes to a copy of your published theme.
Your online store also comes with a built-in blogging engine, which you can use to publish articles, update your customers about events and promotions, and get comments and feedback from your customers.
2.SSL certificate
An SSL certificate is a security protocol that creates a safe connection between a server and a browser to keep your and your customers’ information secure.
With Shopify, you can activate SSL certificates to encrypt your online store's content and publish it securely using HTTPS instead of HTTP. This displays the SSL padlock icon beside your online store's URL in the address bar.
3.More reports
As well as finance reports, if your store is on the Basic Shopify plan, then you can access your store's acquisition reports, several behavior reports, and a marketing report. These reports can give you insight into your online store traffic to help you expand your business.
文章内容来源：Shopify商户官方网站
