Prime 专享折扣常见问题

即使某些商品无效,是否也可以安排折扣?

可以。即使某些商品仍然无效,您也可以提交折扣以便安排。请注意,仅可提交状态为【准备提交】和【准备删除】的商品。您可以随时返回“审核”页面编辑或删除无效商品。

我的 Prime 专享折扣中的某些商品被禁止显示。这意味着什么?

这意味着该商品的 Prime 专享折扣已被暂时移除。在提交时,甚至在提交之后,我们会定期检查折扣中的商品是否符合资格条件。折扣被禁止显示表明您的商品已不再满足一项或多项 Prime 专享折扣资格条件。如果稍后检查发现您被禁止显示的商品再次符合资格条件,系统将自动重新激活您商品的 Prime 专享折扣。

为什么我的商品之前有效,却被禁止显示?

在提交折扣时以及提交之后,我们会定期检查折扣中的商品是否符合资格条件。不符合资格条件的商品将被禁止显示。

设置 Prime 专享折扣的费用是多少?

提供 Prime 专享折扣无需付费。

有哪些类型的 Prime 专享折扣?

Prime 专享折扣可设置为百分比折扣或金额折扣。您可以为每件商品提供最低折扣价格下限。

Prime 专享折扣多快可以开始?

始终在开始日期的太平洋标准时间午夜 00:00 开始。如果开始日期是今天,那么折扣最长可能需要 120 分钟才会开始。

我已提交 Prime 专享折扣,但并未在商品详情页面上看到 Prime 专享折扣。

Prime 专享折扣最长可能需要两个小时才会开始。如果您在开始时间两小时后仍未看到您的折扣,可能是因为:

  1. 您的商品可能未赢得购买按钮,或

  2. 该 SKU 因其他原因被禁止显示。

请查看该 ASIN 的“更多卖家报价”部分。如果您未在“更多卖家报价”中找到您的折扣,且该 SKU 没有在售价格,则您的促销 SKU 可能是因其他原因被禁止显示的。请访问卖家平台中的“Prime 专享折扣”,了解详细信息。

为什么详情页面中的折扣价格低于我在安排折扣时指定的折扣?

为同一商品创建多个促销和折扣会导致买家将这些促销和折扣组合在一起获得大幅折扣。请先仔细检查您的商品,然后再安排折扣。

我在创建折扣时犯了一个错误,但我已提交折扣。如何修复折扣?

您可以随时编辑折扣,也可以向折扣移除或添加商品。有关更多信息,请参阅此处的详情。

如果我更改 Prime 专享折扣商品的正常价格(即“管理库存”页面中的价格),将会对该折扣产生什么影响?

受影响商品的折扣价格将自动根据您在安排折扣时指定的百分比折扣或金额折扣进行调整。如果调整后的价格低于您在安排时指定的最低折扣价格,Prime 专享折扣将被禁止显示。您商品的正常价格不会受到影响。

如何为商品重新激活被禁止显示的 Prime 专享折扣?

如果稍后检查发现被禁止显示的商品再次符合资格条件,系统将自动重新激活商品的 Prime 专享折扣。此外,您也可以编辑商品详情,修复任何导致禁止显示的问题。

如何了解 Prime 专享折扣的状态?

您可以在卖家平台的 【Prime 专享折扣】主页了解您保存的 Prime 专享折扣的状态。您的折扣将处于以下三种状态之一:

  • 已安排: 已成功验证所有提交的 SKU 且折扣已提交。您无需采取任何操作。

  • 需要注意: 您的折扣尚未提交;或者,如果您的折扣已经提交,则说明一个或多个已提交的商品被禁止显示。

  • 已过期: 您的折扣已结束。

如何下载报告?

要下载报告,您可以转至卖家平台的 【Prime 专享折扣】部分。在您要下载报告的折扣对应的操作单元格中,选择【查看详情】下的【下载报告】。

我在 Prime 专享折扣中的某件商品仅在 4 小时内处于重叠秒杀中。我的商品是否只会在这 4 小时内被禁止显示?

该商品将在秒杀开始前 2 小时被禁止显示。秒杀结束后,该商品可能需要长达 1 小时才会重新激活。请注意,提供 Prime 专享折扣将会影响商品秒杀的最高促销价格。

我的部分商品正在参加常规促销。Prime 专享折扣是否会叠加在正常的促销价格之上?

常规促销或优惠券将叠加在 Prime 专享折扣之上。也就是说,Prime 专享折扣将与重叠促销或优惠券组合使用。

在 Prime 会员日、黑色星期五等活动的折扣创建截止日期之后 , 我能否将商品添加到折扣?

不能,您无法添加商品。您将可以编辑已提交的折扣。


 亚马逊官网原文详情:

Prime Exclusive Discount FAQ

Can I schedule a discount even when some products are invalid?

Yes. You can submit a discount for scheduling even if there are some products which are still not valid. Please note, only the products with status Ready to Submit and Ready to Delete will be submitted. You can always to return to the Review page to edit or delete the invalid products.

Some product(s) in my Prime Exclusive Discount got suppressed. What does it mean?

This means that the Prime Exclusive Discount for the product has been removed temporarily. At the time of submission and even after submission, we periodically check whether products in the discount are meeting the eligibility criteria. Suppression of discount indicates your product has stopped fulfilling one or more of the eligibility criteria for Prime Exclusive Discount. The Prime Exclusive Discount for your product will be automatically reactivated if a later check finds your suppressed product meeting eligibility criteria again.

Why did my product get suppressed although it was valid earlier?

At the time of submission of a discount and thereafter, we periodically check whether products in the discount are meeting the eligibility criteria. The discount on a product not meeting the eligibility criteria will be suppressed.

How much is the fee to set-up a Prime Exclusive Discount?

There is no fee to offer a Prime Exclusive Discount.

What types of Prime Exclusive Discount are available?

Prime Exclusive Discount can either be set-up as percentage-off or amount-off. You can provide minimum discounted price floor for each product.

How soon can a Prime Exclusive Discount start?

Always 12:00 a.m. local standard time of the country on start date. If your start date is today, then the discount may take up to 120 minutes to go live.

I am not seeing Prime Exclusive Discount in the product detail page although I have already submitted.

Prime Exclusive Discount can take up to two hours to propagate. If you do not find your discount even after two hours from start time, then:

  1. your product might not be winning the buy box, or

  2. the SKU has been suppressed for other reasons.

Please check More Buying Choice section of the ASIN. If you do not find your discount in More Buying Choices and the SKU does not have an active Sale Price, then the discount on your SKU might have been suppressed for other reasons. Please visit the Prime Exclusive Discount in Seller Central for details.

Why the Discount Price in the detail page is lower than the discount I specified while scheduling the discount?

Creating multiple promotions and discounts on the same product can result in customers combining them for significant discounts. Please review your products carefully before scheduling.

I have made a mistake while creating the discount and I have already submitted the discount. How do I fix the discount?

You can always edit a discount or remove or add products to a discount. For more information, see details here.

What happens to a Prime Exclusive Discount if I change the regular price (that is, your price in Manage Your Inventory page) of a participating product?

The discounted price of the impacted product will automatically adjust by the percentage-off or amount-off you indicated while scheduling the discount. If the resulting adjusted price is below the minimum discounted price you mentioned while scheduling, then the Prime Exclusive Discount will be suppressed. Your product’s regular offer will not be impacted.

How do I reactivate a suppressed Prime Exclusive Discount for a product?

The Prime Exclusive Discount for your product will be automatically reactivated if a later check finds your suppressed product meeting eligibility criteria again. Separately, you can edit the details of the product to fix any issue that triggered suppression.

How do I know the status of Prime Exclusive Discount?

You can know the status of your saved Prime Exclusive Discount from Prime Exclusive Discounts homepage at Seller Central. Your discount will have one of the below three statuses:

  • Scheduled: All submitted SKUs successfully validated and discount is submitted. There is no action needed from you.

  • Needs Attention: Either your discount is not submitted yet OR if your discount was submitted, then one or more of the submitted discounts are suppressed stage.

  • Expired: Your discount has ended.

How do I download a report?

To download a report, you can go to the Prime Exclusive Discount section on Seller Central. Choose Download Report under View Details from the action cell corresponding to the discount you want to download the report.

One of my products in a Prime Exclusive Discount is in an overlapping Lightning Deal for only 4 hours. Will the discount on my product get suppressed for those 4 hours only?

The discount on the product will get suppressed 2 hours before the start of the Lightning Deals. It can take up to one hour after the Lightning Deal ends for the product to reactivate. Please note, running a Prime Exclusive Discount will impact the maximum Deal Price of Lightning Deals for a product.

Some of my products are in a regular promotion. Will the Prime Exclusive Discount stack over regular promoted price?

Regular promotion or coupon will stack on top of Prime Exclusive Discount. That is, Prime Exclusive Discount will get combined with an overlapping promotion or coupon.

Can I add products to a discount after the discount creation deadline for events such as Prime Day, Black Friday etc.?

No, you will not be able to add the products. You will be able to edit your already submitted discounts.

 文章来源:亚马逊官方网站