对于单纯由于质量问题产生的差评是比较好解决的。首先，收到差评之后及时和买家联系，询问一下对产品不满意的具体原因。在此基础上，让买家提供相应的照片。此外，卖家要回到自己的出货记录中查找相同时间内其他产品的反馈，分析一下库存中的货物质量。如果确实存在买家反映的问题，就要及时积极解决。通过退款或换货的方式，让买家满意并且修改评价。
那么对于因买家个人使用不当导致的差评问题，又该如何解决呢?
如果在沟通调查中发现是由于买家个人使用不当而给的差评，有两种方案:如果以消除差评为主要目的，就应该和买家仔细解释为什么会出现这样的质量问题，到底在使用操作过程中存在哪些不正确的地方，最后和买家商量以何种方式可以使其满意并修改差评。
如果是由于买家个人原因导致的质量问题，我们选择差评回复，并附上产品的使用说明及事项，也是一种中差评营销。这种方法可能是大多数卖家在无法消除差评时不得不采取的方法。
下面附上一些与假发行业相关的Warm Tips作为示例。
1. Co-washing: Upon receipt of your new hair we highly recommend that you co-wash! Toproperly co-wash,use a Moroccan or Organ oil based CONDITIONER. Wash the hair in adownward motion using cool water.
2. DO NOT scrub the hair or shampoo it!
3. When washing the hair， keep it in the rubber band and only squeeze water from hair in a downward motion.
4. Use a wide tooth comb and gently comb from the tips of the hair up to the wefts while still wet.
5. NEVER comb or brush dry curly or wavy hair!
6. You should only wash your hair every 2 weeks using the same downward motion as you did with the co-washing.
7. We experience shedding with our natural hair so of course you should expect the same thing with your virgin extension!
8. To minimize shedding , please have seal your wefts before your order is shipped, or feel free to order a bottle of Weft sealant with your purchase!
9. We recommend that you allow your hair to air dry! This process extends the longevity of your extensions.
10. To control frizz, please use a pea sized amount of a frizz control product.
11. When curling or flat ironing your virgin hair，ensure that your stylist only uses Ceramic heating tools! This is a must!
12. Excessive heat on virgin hair will cause dryness, heat damage and or breakage.
13. For beautiful curls or waves without applying excessive heat, use flexi rods, or hair rollers.14. Curly and wavy hair can be straightened with the proper tools and techniques! It is recommended that you have a licensed stylist help you to achieve these styles.
15. To maintain your hair while sleeping , it is recommended that you wrap it for straight styles at night and place a satin bonnet to cover it. For curls and waves, twist or braid the hair andalso apply a satim bonnet to cover it.
16. DO NOT use products that contain sulfate or alcohol.
17. DO NOT use oily product on the hair, they tend to weigh the hair down.18. DO NOT sleep on wet hair!!!
建议卖家根据各自的行业准则、从业经验总结出各自产品的配套小贴士，可以打印出来在公司广告页上随包裹一起送出，凸显人性化服务。我们应该搞清楚差评出现的原因，迎合买家的心理去处理。希望以上内容对您有帮助。
